About Financer
Helping millions make smarter financial decisions
We compare banks, loans, credit cards, and insurance across 23 countries — so you don’t have to.
Our mission
Financial products are confusing. Comparing them shouldn’t be. We exist to give every person — regardless of country, language, or income — free access to clear, unbiased comparisons so they can choose with confidence.
What we compare
We research and compare financial products across every category that matters to your wallet.
How it started
In 2014, our founder Johannes Larsson was trying to find the best savings account in Sweden. He spent hours visiting bank websites, copying rates into spreadsheets, and reading fine print. The process was broken.
So he built Financer — a single place where anyone could compare financial products side by side, with honest information and no hidden agendas. What started as a Swedish comparison tool has grown into a global platform serving 23 countries in 15 languages.
How we work
Transparency isn’t a buzzword for us — it’s the foundation of everything we do.
We research
Our editorial team collects product data directly from providers. We verify rates, fees, and terms — not just marketing claims.
We compare
Products are ranked using consistent methodology. We weigh interest rates, fees, accessibility, and user reviews.
You choose
We present the data clearly so you can pick what’s right for you. We never push a product — we show you the facts.
More than comparisons
Beyond comparing financial products, we build tools that help you take control of your money.
Talks & Tools
Expert interviews, financial calculators, and educational content to help you understand your options before you compare.
Learn moreHow we make money
When you click through to a provider and sign up, we may earn a referral fee. This is how we keep Financer free for everyone. Here’s what you should know:
- We provide extensive comparisons with detailed data on every product
- All rankings are based on the Financer Score — our transparent rating methodology
- We clearly disclose our advertising relationships
- You always see the full picture so you can make an informed decision
The people behind Financer
A global team driven by making personal finance accessible to everyone.
Andrei Bercea
Country Manager Financer US, Country Manager Financer Romania, Content Manager, Team LeaderAndrei has been working for Financer since 2018 and, as of January 2025, he has also assumed the role of Country Manager for Financer US, expanding his leadership within the organization. With over eight years of proven expertise in personal finance, international stock investments, P2P lending, and cryptocurrencies, Andrei has established himself as an authoritative voice in the financial
Holly Manning
US Country ManagerHolly is the Country Manager for Financer US. Having come most recently from the Employer of Record (EoR) industry, Holly is now delving deeper into the world of personal finance where her true passion lies. Holly's goal is to teach people how to make the most of their money, simplifying complex topics, so that everyone has access to helpful information about finance and their economy.
Johannes is the CEO and founder of Financer.com. A financial editor since 2012, he has written over 1,500 articles on personal finance and edited and contributed to the publication of more than 8,000, with some twelve years in financial journalism. He is driven by making complicated financial concepts easy to understand.
Paw Vej
COOPaw Vej is the COO and leader of the Danish market at Financer.com, where he has worked since 2016. His expertise covers loans, credit cards, and investments, and his articles on these topics have been read by more than 1.5 million Danes. Paw has been cited by both Danish FINANS and international Forbes.
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